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PUNCHGO! is an incomplete guide to creating a kickstarter campaign, brought to you by a 4-time kickstarterer. for #ttrpgresourcejam, i give you over 4,000 words on how i think about my kickstarter campaigns, including budgeting, marketing, and setting up your campaign page.  the actual document is just a 10-page pdf downloaded straight from google docs, please don't get your hopes too high seeing that cover image. sorry, i'm lazy.